What is UX?

UX (User Experience): Imagine you’ve walked into a bakery. UX is how you feel about the experience – did the doorbell give a satisfying “ding” when you walked in? Was the aroma of fresh bread soothing or overwhelming? Did you find what you wanted quickly, and was the transaction smooth? That, my friend, is UX. It’s the overall impression and emotional response users have while navigating a product, system, or service.

Up Next: